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Home Posts tagged "Digital Marketing"

Tag: Digital Marketing

Digital marketing is an umbrella term for the marketing of products or services using digital technologies, mainly on the Internet, but also including mobile phones, display advertising, and any other digital medium.

The way in which digital marketing has developed since the 1990s and 2000s has changed the way brands and businesses utilize technology and digital marketing for their marketing. Digital marketing campaigns are becoming more prevalent as well as efficient, as digital platforms are increasingly incorporated into marketing plans and everyday life, and as people use digital devices instead of going to physical shops.

Its techniques such as search engine optimization (SEO), search engine marketing (SEM), content marketing, influencer marketing, content automation, campaign marketing, data-driven marketing and e-commerce marketing, social media marketing, social media optimization, e-mail direct marketing, display advertising, e–books, optical disks and games, are becoming more and more common in our advancing technology. In fact, this extends to non-Internet channels that provide digital media, such as mobile phones (SMS and MMS), callback and on-hold mobile ring tones.

Articles about "Digital Marketing"

outsourcing digital marketing

The A to Z of Digital Marketing

By Camille Denise Rellosa | Blog, Digital marketing, Online marketing, Outsourcing | 26 April, 2019 |

A Adwords is a form of  PPC or Pay-Per-Click paid advertisement that uses SEO keywords not to rank but to directly promote brands, products and services through bids. Advertisements through Google Adwords are promoted all over the Google Network such as Youtube, Gmail and other partner websites. In search engine results pages, Adwords appear onExplore Now

different kinds of digital marketing in 2019

Digital Marketing in 2019

By Camille Denise Rellosa | Blog, Brand development, Business advice, Digital marketing, Online marketing, Social Media | 18 March, 2019 |

What happened in 2018? In last year’s prediction of what Digital Marketing will be like in 2018, Video Content Marketing was expected to bring the field to a whole new level and type of marketing. So as predicted, the then trend is now the leading marketing strategy that continues to develop with new and betterExplore Now

branding blog banner

Branding & Graphic Design: The Creative Process

By Camille Denise Rellosa | Blog, Brand development, Digital marketing, Online marketing, web design | 30 August, 2018 |

“Everything begins with an idea.” This quote by Earl Nightingale, an American speaker and an author known for being the Dean of Personal Development, relays the truth about how anything comes to materialise. From conception to maturity, everything develops until it evolves into its final product. In the realm of Business Marketing—especially in Branding and GraphicsExplore Now

digital marketing blog banner

Digital Marketing in 2018

By Camille Denise Rellosa | Blog, Digital marketing | 29 August, 2018 |

Video Content Marketing will be the number one digital marketing trend in 2018 2017 was a big year for Digital Marketing especially when it comes to rich content data such as images, infographics and the like, and social media apps such as Facebook, Instagram, Snapchat and more. Websites were personalised, layouts adjusted and social media phone-basedExplore Now

The Psychology of Social Media for Businesses in 2018

By Camille Denise Rellosa | Blog, Digital marketing | 22 August, 2018 |

Companies use Social Media as a Digital Marketing technique in 2018. The use of Social Media channels as a form of digital marketing technique is an innovation that businesses take part in to better promote brand awareness, connect to their audience and increase sales. Social Media for Businesses Social Media Marketing offers a lot ofExplore Now

The A to Z Blog Series

By Camille Denise Rellosa | Accounting, Blog, Customer service, Digital marketing, Outsourcing | 21 August, 2018 |

The A to Z series consists of blog posts that enumerate facts or topics related to outsourcing, accounting, customer service, digital marketing and virtual assistant. This blog series is designed as a guide to introduce to people what these services are all about. Each post points out the key ideas that compose the service asExplore Now

semantic seo

How to do semantic SEO?

By Emy Bautista | Advanced SEO Techniques, Brand development, Digital marketing, Outsourcing, SEO | 17 April, 2017 |

How to do SEO in 2017? There is no single, simple answer. Like most technologies, SEO is a complex and ever-changing concept. However, one idea that stands out from our research is the greater emphasis on semantic SEO. Semantic SEO is not a new concept, it has been around since 2004, but recent Google algorithmExplore Now

find a need

Find a need and fill it – and get found

By Emy Bautista | Advanced SEO Techniques, Digital marketing, SEO | 14 February, 2017 |

Find a need and fill it Find a need and fill it is probably the oldest axiom in business. In the old days, if you uncover a consumer need and you can offer a solution to it, you are on your way to business success. While finding and filling a need is still applicable, today’sExplore Now

Social Media Tips

Social Media Guide: Best Time to Post

By design@bureauserv.com | Digital marketing, Online marketing, Outsourcing, SEO, Social Media | 28 December, 2016 |

Digital Marketing has become an important part of a company’s overall marketing strategy. The internet offers a huge opportunity for turning potential market into sales. Digital marketing is a broad concept, involving everything from website, blog, social media, forums, SEO and many more. Perhaps one of the easiest and most popular option used by manyExplore Now

Offshore-Debt-Collection

Debt Collection Management: Important Online Bookkeeping and Outsource Accounting Service

By Pau Llames | Accounting, Offshore accounting, Outsource Accounting, Outsource bookkeeping, Outsourcing | 22 December, 2016 |

Debt collection is an issue that most businesses, regardless of their level of success, have to deal with. One thing that separates a successful business from the rest is how they prevent debt from hurting their cash flow. Top-tier companies tie up with expert accounting and bookkeeping companies to handle debt collection efficiently. Without aExplore Now

Marketing Automation

Marketing Automation: The Modern Way to Advertise

By Pau Llames | Digital marketing, Online marketing, Outsourcing | 16 September, 2016 |

Automation has made life so much easier and fun, even in marketing. It streamlines all marketing and sales repetitive tasks with automated solutions, which reduces costs and human errors. These days, software and technologies are used to enhance promotional strategies across the globe. These things are individually referred to as marketing automation. Online marketers useExplore Now

Tasks Small Businesses Should Outsource

By design@bureauserv.com | Digital marketing, Online marketing, Outsourcing | 9 August, 2016 |

In the book the E-Myth, Michael Gerber highlighted one of the challenges that small business owners encounter: balancing growth while trying to do everything alone. Many entrepreneurs have great skills and talents, but as the business grows, they soon realise that they have to juggle different roles to make the business work. They often findExplore Now

10 Reasons to Outsource to the Philippines

By Emy Bautista | Digital marketing, Online marketing, Outsourcing | 26 July, 2016 |

Today, BPOs are continuously growing in number around the world. So, businessmen’s success on this trade basically depends on the location of their businesses. One of the most popular outsourcing destinations for years is Philippines. To sum up the reasons why, below are a few factors that substantiate this claim: 1. Cultural Compatibility The PhilippinesExplore Now

Cloud accounting

Cloud Accounting – A New Breed of Service

By design@bureauserv.com | Accounting, Outsource Accounting, Outsource bookkeeping, Outsourcing | 4 July, 2016 |

With the rapid growth of the Software-as-a-Service (SaaS) business model, more and more applications and derivations of the concept are developing to make them available for business owners. One of the most promising new technologies that is now inching towards the limelight is cloud accounting – a process that hosts the accounting software remotely throughExplore Now

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